Employment Branding

The employment branding process is a focused effort to understand and communicate the true value of your employment offering. The ability to recruit and retain top millennial talent now separates the winners from the losers in retail automotive. Quality of hires and retention will improve dramatically through clear messaging, attractive collateral, beautiful production, and savvy social media execution.


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This unconventional recruiting video was created to connect with a very specific demographic. It worked.


This technician recruiting video highlights a dealerships commitment to career development and employee individuality.


Targeting females from other industries to a more flexible environment was the focus of this recruiting video.


The strong company culture in the midst of hard work was the focus of this recruiting video.